Towards the beginning of this month, YouTube announced a new, all-original YouTube Red show known as Lace Up: The Ultimate Sneaker Challenge. Featuring a host of superstars from all walks of the industry, the program is billed as the very first “unscripted sneaker design competition series” and brings together aspiring designers for one heated battle to determine the talented individual best suited to “design, develop and produce the next great sneaker.”
For the first round of Lace Up, we’re being treated to the program’s pair of inaugural episodes and some serious starpower; Anthony Anderson, Fetty Wap, Ashley Graham, Stan Smith and others have been brought in to breathe life into the show. Along with the first two entries, a trailer for the show’s third episode has also been made available for viewing.
You can check out YouTube Red’s new original program Lace Up: The Ultimate Sneaker Challenge below.