The streak of LaVar Ball hot takes continues. During a live Q&A session this past weekend, LaVar says that he’s designing his own Big Baller Brand shoe and that it’ll cost at least $1,500. His exact words: “Cause I’m gonna design ’em and they gonna be flyyy … my bad, they gonna be baller-ized”. If that doesn’t get you in a rush for your wallet, what else will?
LaVar Ball’s method of bringing attention to Big Baller Brand by way of obliviously outlandish comments and claims has worked thus far, although it likely has not translated to any profitable turnaround. His son Lonzo’s $495 signature shoe has been globally panned despite the occasional show of support from prominent names such as Jay-Z and The Game. The youngest Ball brother LaMelo also has a $395 signature shoe coming soon, which potentially stands in the way of collegiate eligibility.