{"id":15984,"date":"2016-04-07T19:46:53","date_gmt":"2016-04-07T23:46:53","guid":{"rendered":"https:\/\/thatdope.com\/sneakers\/kobe-bryants-farewell-to-his-massive-fanbase-in-china\/"},"modified":"2016-04-07T19:46:53","modified_gmt":"2016-04-07T23:46:53","slug":"kobe-bryants-farewell-to-his-massive-fanbase-in-china","status":"publish","type":"post","link":"https:\/\/thatdope.com\/sneakers\/kobe-bryants-farewell-to-his-massive-fanbase-in-china\/","title":{"rendered":"Kobe Bryant\u2019s Farewell To His Massive Fanbase In China"},"content":{"rendered":"
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While Kobe may play the Hero\/Villain role here in the United States, he\u2019s a certified god in China. For two decades, his fans in the Far East have revered him like we do Michael Jordan, and today Kobe Bryant, Nike, and Wieden+Kennedy Shanghai partnered up to give his China fanbase a proper video farewell, which continues the \u201cDon\u2019t Love Me. Hate Me.\u201d ad campaign started by Nike a decade ago. Check out the video below and stay tuned for Nike to roll out its own good-bye campaign as The Black Mamba approaches his final NBA game next Wednesday.<\/p>\n

Source: adweek<\/p>\n