The North Face Peter Valles Interview on Supreme | HYPEBEAST<\/title><meta name=\"description\" content=\"The North Face's VP of Creative Peter Valles Talks Supreme, CDG and More: [parallaxwrap] [parallax effect="intro" mobiletitle="true" static="true" image="https:\/\/hypebeast.com\/image\/2017\/10\/TNF-Collaborations-Hero-02.jpg" h...\"\/><link rel=\"alternate\" type=\"application\/rss+xml\" title=\"HYPEBEAST\" href=\"https:\/\/hypebeast.com\/feed\"\/><link href=\"\/\/maxcdn.bootstrapcdn.com\/font-awesome\/4.6.3\/css\/font-awesome.min.css\" rel=\"stylesheet\"\/><link href=\"https:\/\/hbx.com\/bundles_built\/editorial\/scss\/layout.css?1508147570\" media=\"all\" rel=\"stylesheet\"\/><link rel=\"stylesheet\" href=\"https:\/\/hbx.com\/bundles_built\/editorial\/css\/sprite.css?1508147570\" type=\"text\/css\"\/><meta name=\"apple-itunes-app\" content=\"app-id=986768161\"\/><link rel=\"icon\" type=\"image\/x-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/favicon.ico?1508147570\" \/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-57x57.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-60x60.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-72x72.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-76x76.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-114x114.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-120x120.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-144x144.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-152x152.png?1508147570\"\/><link rel=\"apple-touch-icon\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/apple-icon-180x180.png?1508147570\"\/><link rel=\"icon\" type=\"image\/png\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/android-icon-192x192.png?1508147570\"\/><link rel=\"manifest\" href=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/manifest.json?1508147570\"\/><meta name=\"msapplication-TileColor\" content=\"#ffffff\"\/><meta name=\"msapplication-TileImage\" content=\"https:\/\/hbx.com\/bundles\/hypebeasteditorial\/favicon\/ms-icon-144x144.png?1508147570\"\/><meta name=\"theme-color\" content=\"#ffffff\"\/><meta name=\"p:domain_verify\" content=\"b35e67d2a1d041989d1066470c6e4bf5\"\/><meta name=\"news_keywords\" content=\"Supreme,Comme des Garcons,The North Face,Nike ACG,Supreme x The North Face,Supreme x Louis Vuitton,Peter Valles\"\/><meta property=\"og:title\" content=\"The North Face's VP of Creative Peter Valles Talks Supreme, CDG and More\"\/><meta property=\"og:url\" content=\"https:\/\/hypebeast.com\/2017\/10\/the-north-face-supreme-cdg-peter-valles-interview\"\/><meta property=\"og:description\" content=\""The expectation of the looks is not will it sell out, but how fast will it sell out."\"\/><meta property=\"og:image\" content=\"https:\/\/hypebeast.imgix.net\/http%3A%2F%2Fhypebeast.com%2Fimage%2F2017%2F10%2Fthe-north-face-peter-valles-interview-tw.jpg?auto=compress%2Cformat&fit=max&fm=pjpg&ixlib=php-1.1.0&q=90&w=960&s=546140ada284e9468c863870ebd28cf3\"\/><meta property=\"og:type\" content=\"article\"\/><meta property=\"og:site_name\" content=\"HYPEBEAST\"\/><link rel=\"amphtml\" href=\"https:\/\/hypebeast.com\/2017\/10\/the-north-face-supreme-cdg-peter-valles-interview?amp=1\"\/><link rel=\"canonical\" href=\"https:\/\/hypebeast.com\/2017\/10\/the-north-face-supreme-cdg-peter-valles-interview\"\/><meta name=\"twitter:card\" content=\"summary_large_image\"\/><meta name=\"twitter:site\" content=\"@HYPEBEAST\"\/><meta name=\"twitter:creator\" content=\"@HYPEBEAST\"\/><meta name=\"twitter:title\" content=\"The North Face's VP of Creative Peter Valles Talks Supreme, CDG and More\"\/><meta name=\"twitter:image\" content=\"https:\/\/hypebeast.imgix.net\/http%3A%2F%2Fhypebeast.com%2Fimage%2F2017%2F10%2Fthe-north-face-peter-valles-interview-tw.jpg?auto=compress%2Cformat&fit=max&fm=pjpg&ixlib=php-1.1.0&q=90&w=960&s=546140ada284e9468c863870ebd28cf3\"\/><meta name=\"twitter:domain\" content=\"hypebeast.com\"\/><\/head><body class=\"editorial_post env-prod locale-en post-page\" data-locale=\"en\" id=\"wp_automatic_ReadabilityBody\"><\/p>\n<p> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"position: absolute; 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opacity: 1; text-align: center;\">\n<p>The North Face\u2019s VP of Creative Peter Valles Talks Supreme, CDG and More<\/p>\n<p><em>The pursuit of perfection.<\/em><\/p>\n<\/div>\n<\/div>\n<div id=\"mAAtelqkIGKNdUT\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nIn 2007, now legendary New York-based streetwear label <a href=\"https:\/\/hypebeast.com\/tags\/supreme\">Supreme<\/a> teamed up with California-based <a href=\"https:\/\/hypebeast.com\/tags\/the-north-face\">The North Face<\/a> for a fall\/winter collection, a partnership that would continue two times a year for a decade and still remain strong. Not only did the partnership launch Supreme to another level \u2014 the <a href=\"https:\/\/hypebeast.com\/tags\/supreme-x-the-north-face\">Supreme x TNF<\/a> collabs draw serious lines outside Supreme shops on drop days \u2014 but it would also open up The North Face to streetwear and the idea that functional equipment could also be worn with an urban style. While Supreme continued to do what it does best, churning out weekly drops and collabs that are instantly sold out, The North Face has evolved from a strictly functional outdoor brand with niche collectors into one that recognizes it is very much a street brand as well. Leading the charge is TNF\u2019s Vice President of Creative Peter Valles, who has quietly flown under the radar and worked with some of streetwear\u2019s biggest names including Supreme, <a href=\"https:\/\/hypebeast.com\/tags\/comme-des-garcons\">COMME des GAR\u00c7ONS<\/a>, <a href=\"https:\/\/hypebeast.com\/tags\/sacai\">sacai<\/a>, <a href=\"https:\/\/hypebeast.com\/tags\/vans-vault\">Vans Vault<\/a> and <a href=\"https:\/\/hypebeast.com\/tags\/mastermind\">mastermind<\/a>. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"VVpYDmKrleKVzZY\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nValles, a Fashion Institute of Technology (FIT) graduate and native New Yorker has spent his entire post-collegiate life in the fashion industry. He was hired straight out of school to work at J.Crew where he quickly learned that it wasn\u2019t for him, so he quit and went to do illustration for a skate shop. He would later join <a href=\"https:\/\/hypebeast.com\/tags\/fila\">FILA<\/a> where he learned to design technical product before spending 10 years at <a href=\"https:\/\/hypebeast.com\/tags\/nike\">Nike<\/a> on ACG, which he fondly calls \u201cthe university.\u201d At Nike he worked with <a href=\"https:\/\/hypebeast.com\/tags\/apple\">Apple<\/a> and other major brands which opened his eyes and helped him look at design differently. Peter would also work at Red Bull and helm his own agency for a stint before being asked to join The North Face. While spending time on the West Coast, he got into mountain biking and the outdoors and changed career paths to focus on performance and outdoor brands where form and function matter every second. \u201cIf it messes up on you, you can die. Attention in design is super cool; designing cool shit to wear, designing a purposeful utility tool. But sitting somewhere in the middle is a different emotional tool, beautiful and being able to save a life at the same time,\u201d Valles said. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>\u00a0<\/p>\n<div id=\"EbVBWwHzxvDCskh\" class=\"wrapper text\" style=\"padding-top:0; padding-bottom:0;\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-12\">\n<p class=\"text-left text-normal\"><img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.jpg\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"xrvaDIxlJfyGNhl\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\"><q>ACG was the stepchild at Nike so we could do what nobody else was allowed to do. \u2018Outdoor\u2019 at Nike meant making the coolest shit you could make.<\/q><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"hYJIMxnqtYGZRCm\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> This middle ground that Valles describes is what gave birth to the <a href=\"https:\/\/hypebeast.com\/2017\/9\/north-face-urban-exploration-2017-fall-winter\">Urban Collection<\/a> from The North Face. Drawing inspiration from the Summit Series, the collection features products like the CRYOS jackets that push TNF Icons. \u201cWe take expedition pieces like the Mcmurdo and ask ourselves what if we make it a bomber, add urban fabric, etc.\u201d An experimental can-do attitude started for Peter back at Nike\u2019s ACG division. \u201cACG was the stepchild at Nike so we could do what nobody else was allowed to do. It was outdoor goods but \u2018outdoor\u2019 at Nike meant making the coolest shit you could make because outerwear at the time wasn\u2019t that big.\u201d <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"bOzSoiPdrqeoEtP\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nMaking cool stuff while pushing style and performance would come easily for him at Red Bull and eventually at The North Face too. He elaborates saying, \u201cCategories at The North Face allowed for pushing style and performance seamlessly; there used to be one outdoor look and one way of doing it, now it\u2019s very saturated and the look is \u201cexpected.\u201d But the paradigms that you can break is much more than five years ago, lines are starting to blur even within consumers.\u201d <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"vsdOlgIrmXHbjaX\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nWhile the blurring of the lines between style and performance have become way more transparent as of late, its roots can be traced back to Supreme\u2019s collaborative efforts with TNF starting back in the fall\/winter collection of 2007. Elevating Icons like The North Face Summit Series jackets, Expedition pullovers, Denali fleeces, Mountain Parkas, Nuptses, Venture Parkas and backpacks\/equipment for street-ready looks, Supreme surprisingly made TNF\u2019s job easier. \u201cMy favorite collab was the Fall\/Winter 2016 collection,\u201d says Valles. He then adds that Supreme is actually the collab they have the least interaction with; \u201cIt\u2019s the collab with the least interaction, we look at everything and we give them feedback but most of the feedback is us telling them maybe they should look at this Icon because it might have a different point of inspiration. But we definitely embrace the fact that they\u2019re super tight to street culture and know who they\u2019re talking to. We\u2019re not gonna fake the funk and say that we want you to do this or we would like you to do this.\u201d <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"CozQqgRmeerbYho\" class=\"wrapper overlap-fade\">\n<div class=\"over\" style=\"opacity: 1;\" data-30p-top-top=\"opacity: 1;\" data-top-top=\"opacity: 0;\" data-anchor-target=\"#CozQqgRmeerbYho\"><img decoding=\"async\" class=\"img\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=1600&s=eafdbd80252d5bed3d992b4c7232857a\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/div>\n<div class=\"under\"><img decoding=\"async\" class=\"img\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=1600&s=65aeed5a672d9a745a0d2a786d21f68d\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/div>\n<\/div>\n<div id=\"sXWnpfRMmtsuzzJ\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\"><q>Part of sweating it is being able to limit how much you put out there. It\u2019s a cultural artifact.<\/q><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"wCSwIkmDDQlyVxs\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nMutual understanding between the two brands and knowing what each excels at is why the partnership has survived for a decade and continues to grow. \u201cInternally, it\u2019s the one collab we respect the most from a design standpoint because of what they\u2019ve done,\u201d said Valles. It\u2019s also one of his favorites, along with CDG for the same reason. Looking at <a href=\"https:\/\/hypebeast.com\/2017\/7\/junya-watanabe-man-the-north-face-2017-fall-winter-outerwear-dsml\">Junya Watanabe\u2019s latest offering in collaboration with TNF<\/a> is a clear indication of the trust and vision that both have in each other. The Icons Deconstructed jackets made from recycled TNF bags pushes the boundaries of what collaboration and fashion can accomplish with an open mind and complete trust. \u201cThey know the consumer so well that the expectation of the looks is not will it sell out but how fast will it sell out.\u201d Partnering with CDG allowed not only Valles to grow but also The North Face as a brand: <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>\u00a0<\/p>\n<p><img decoding=\"async\" style=\"max-width: none; width: 100%;\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=1600&s=137b8f007346255098f2c5c7106d0788\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/p>\n<div id=\"EpRqgnvHilcfymU\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\"><q>COMME des GAR\u00c7ONS opened the doors to the future of lifestyle for our brands, we realized there isn\u2019t just one thing it should be, so we found something experimental and new within our brand. We put it out there for people whether they love it or hate it. We can do that and do it super well.<\/q><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"eYoPyZvNcnbvxSN\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nAn example of TNF\u2019s experimentation is its highly coveted <a href=\"https:\/\/hypebeast.com\/tags\/the-north-face-purple-label\">PURPLE LABEL<\/a> line. Separate from the U.S. market, the Japanese market falls under the same creative unit but has its own distinctive and more premium look, that\u2019s why it\u2019ll remain there \u2014 \u201cPart of sweating it is being able to limit how much you put out there. It\u2019s a cultural artifact, because of its small quantities it\u2019s crafted at a higher level. People treat it that way and people talk about it that way,\u201d Valles says. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"XDsvyKEABDrmOUK\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nPeople have also been talking, clamoring and still seeking out the <a href=\"https:\/\/hypebeast.com\/2017\/1\/louis-vuitton-2017-fall-winter-collection-supreme\">Supreme x Louis Vuitton collaboration<\/a> ever since its debut back in January on the runway at Paris Fashion Week. As someone who\u2019s been in the industry for a long period of time, Valles shared his take on the announcement (at the time of this interview, the collaboration had not released yet). <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>\u00a0<\/p>\n<div id=\"TKXBiRWIjhuQGuv\" class=\"wrapper overlap-fade\">\n<div class=\"over\" style=\"opacity: 1;\" data-30p-top-top=\"opacity: 1;\" data-top-top=\"opacity: 0;\" data-anchor-target=\"#TKXBiRWIjhuQGuv\"><img decoding=\"async\" class=\"img\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/1508167952_411_the-north-face-peter-valles-interview-on-supreme.jpg\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/div>\n<div class=\"under\"><img decoding=\"async\" class=\"img\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/1508167952_803_the-north-face-peter-valles-interview-on-supreme.jpg\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/div>\n<\/div>\n<div id=\"shXwwqILnsylfen\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\"><q>In the industry, we always knew that was real, Supreme x Louis Vuitton could someday happen. We needed it to happen for other people to go \u201cIs it OK?\u201d In design, it\u2019s our job to break the boundaries, it was the first time something like that happened publicly where everyone had a take. It was so extreme that everything in between is game on.<\/q><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"wNZdnDvtmAYHSag\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nValles also cited CDG x TNF as a good example for the blending of streetwear and high fashion. \u201cIt\u2019s a good example of expecting one thing and then talking to Junya and the vision made us think about what lifestyle could mean to us in a whole different way.\u201d For <a href=\"https:\/\/hypebeast.com\/tags\/junya-watanabe\">Junya Watanabe<\/a>, the whole idea of the collaboration is \u201cmashing up the retro and the street side.\u201d There was a heavy focus on the equipment for this reason, where he took warranty products to create new ones that still have a story behind them. It\u2019s premium \u201990s streetwear that leans left a little and will be worked on for the next couple of seasons. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"wvfcNAwnKkqMXEQ\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nThe future for The North Face is bright with Peter Valles leading the charge and with in-house technology and collaborations lined up. We can expect adaptive tech from the brand in the next four to five years in ways we haven\u2019t seen before. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>\u00a0<\/p>\n<p><img decoding=\"async\" style=\"max-width: none; width: 100%;\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=1600&s=d3a08f514598e4f26970f8d2c6dd9286\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/p>\n<div id=\"CjQyDAhEUIbGTvi\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p><q>We picked a few zones as a brand and we said this is where the future is. Based on performance, warmth and being lightweight, there\u2019s a bunch of tech that\u2019s adaptive. In the past tech did one thing \u2014 keep you warm, keep you dry \u2014 now all the tech is coming together and becoming one, simultaneously the garments adapt with you. We\u2019re also testing a lot of stuff in the wearable space.<\/q><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"mbUcsVEOwXseaTC\" class=\"wrapper text\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-8 col-md-offset-2\">\n<p class=\"text-left text-normal\">\n<p> <br \/>\nAll this is exciting news for The North Face fans, Supreme fans, COMME des GAR\u00c7ONS fans and those who enjoy not only the function but also the form \u2014 no longer is design for just the streets or just the outdoors but for every scenario and every audience.\n <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"hODYUxrwdZOgENs\" class=\"wrapper overlap-fade\">\n<div class=\"over\" style=\"opacity: 1;\" data-30p-top-top=\"opacity: 1;\" data-top-top=\"opacity: 0;\" data-anchor-target=\"#hODYUxrwdZOgENs\"><img decoding=\"async\" class=\"img\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/1508167952_186_the-north-face-peter-valles-interview-on-supreme.jpg\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/div>\n<div class=\"under\"><img decoding=\"async\" class=\"img\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/1508167952_646_the-north-face-peter-valles-interview-on-supreme.jpg\" alt=\"Peter Valles The North Face TNF Supreme Vans Comme des Garcons CDG sacai Collaborations Collabs Jackets Pants Outerwear Junya Watanabe mastermind Vans\"\/><\/div>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-hb-left\">\n<div class=\"credentials\">\n<p>\n <span class=\"heading\">Photographer<\/span><span>Eddie Lee\/HYPEBEAST<\/span>\n <\/p>\n<p>\n <span class=\"heading\">Creative<\/span><span>Jade Chung\/HYPEBEAST<\/span>\n <\/p>\n<p>\n <span class=\"heading\">Clothing<\/span><span>@bkthegod<\/span>\n <\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"container-lower\" class=\"container\">\n<div class=\"row\">\n<div id=\"post-feed\" class=\"col-hb-left\">\n<p><h4>What to Read Next<\/h4>\n<\/p>\n<div id=\"post-3981730\" class=\"post-box hype\" data-permalink=\"\/\/hypebeast.com\/2017\/10\/kawss-blue-bff-companion-moma-design-store\" data-title=\"KAWS's Blue BFF Companion Is Coming to the MoMA Design Store\" data-counter=\"148\">\n<div class=\"row\">\n<div class=\"col-hb-post-image teaser\">\n <a href=\"https:\/\/hypebeast.com\/2017\/10\/kawss-blue-bff-companion-moma-design-store\" class=\"thumbnail\" title=\"KAWS's Blue BFF Companion Is Coming to the MoMA Design Store\"><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=516&s=ca1dbc44107b81683dadd7ce5eb2dc7c\" class=\"img-responsive\" alt=\"KAWS's Blue BFF Companion Is Coming to the MoMA Design Store\"\/><\/a>\n <\/div>\n<div class=\"col-hb-post-meta meta\">\n<div class=\"entry-wrapper\">\n<div class=\"post-box-excerpt hidden-sm hidden-xs\">\n<p>\n Alongside an exclusive BFF catalog.\n <\/p>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n<div id=\"post-3981791\" class=\"post-box hype\" data-permalink=\"\/\/hypebeast.com\/2017\/10\/lil-peep-avoid-single-stream\" data-title=\"Stream Lil Peep's New Single, "Avoid" Featuring Wicca Phase Springs Eternal & Døves\" data-counter=\"13\">\n<div class=\"row\">\n<div class=\"col-hb-post-image teaser\">\n <a href=\"https:\/\/hypebeast.com\/2017\/10\/lil-peep-avoid-single-stream\" class=\"thumbnail\" title=\"Stream Lil Peep's New Single, "Avoid" Featuring Wicca Phase Springs Eternal & Døves\"><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=516&s=4317b4c72e3d57bec852cd9d548f467c\" class=\"img-responsive\" alt=\"Stream Lil Peep's New Single, "Avoid" Featuring Wicca Phase Springs Eternal & Døves\"\/><\/a>\n <\/div>\n<div class=\"col-hb-post-meta meta\">\n<div class=\"entry-wrapper\">\n<div class=\"post-box-excerpt hidden-sm hidden-xs\">\n<p>\n Produced by Smokeasac & IIVI.\n <\/p>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n<div id=\"post-3949253\" class=\"post-box hype\" data-permalink=\"\/\/hypebeast.com\/2017\/10\/cgi-animation\" data-title=\"The Weird and Wonderful World of CGI Animation\" data-counter=\"462\">\n<div class=\"row\">\n<div class=\"col-hb-post-image teaser\">\n <a href=\"https:\/\/hypebeast.com\/2017\/10\/cgi-animation\" class=\"thumbnail\" title=\"The Weird and Wonderful World of CGI Animation\"><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=516&s=fc4f5a45987bbabac0e8452ac5b2b0a6\" class=\"img-responsive\" alt=\"The Weird and Wonderful World of CGI Animation\"\/><\/a>\n <\/div>\n<div class=\"col-hb-post-meta meta\">\n<div class=\"entry-wrapper\">\n<div class=\"post-box-excerpt hidden-sm hidden-xs\">\n<p>\n Expert motion artists reveal insights on the ever-changing art form.\n <\/p>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n<div id=\"post-3981719\" class=\"post-box hype\" data-permalink=\"\/\/hypebeast.com\/2017\/10\/black-panther-trailer-chadwick-boseman-michael-b-jordan\" data-title=\"Michael B. Jordan Is a Powerful Foe in Latest 'Black Panther' Trailer\" data-counter=\"2748\">\n<div class=\"row\">\n<div class=\"col-hb-post-image teaser\">\n <a href=\"https:\/\/hypebeast.com\/2017\/10\/black-panther-trailer-chadwick-boseman-michael-b-jordan\" class=\"thumbnail\" title=\"Michael B. Jordan Is a Powerful Foe in Latest 'Black Panther' Trailer\"><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=516&s=2f42c46bf2e36469e53fcb42221b5926\" class=\"img-responsive\" alt=\"Michael B. Jordan Is a Powerful Foe in Latest 'Black Panther' Trailer\"\/><\/a>\n <\/div>\n<div class=\"col-hb-post-meta meta\">\n<div class=\"entry-wrapper\">\n<div class=\"post-box-excerpt hidden-sm hidden-xs\">\n<p>\n With an accompanying official poster.\n <\/p>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n<div id=\"post-3981634\" class=\"post-box hype\" data-permalink=\"\/\/hypebeast.com\/2017\/10\/buben-zorweg-watch-safe-solitaire-vision\" data-title=\"Store Your Timepieces in Style With Buben & Zorweg's Solitaire Vision Safe\" data-counter=\"302\">\n<div class=\"row\">\n<div class=\"col-hb-post-image teaser\">\n <a href=\"https:\/\/hypebeast.com\/2017\/10\/buben-zorweg-watch-safe-solitaire-vision\" class=\"thumbnail\" title=\"Store Your Timepieces in Style With Buben & Zorweg's Solitaire Vision Safe\"><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=516&s=d92aba55d1222d9a53208b192ed0583e\" class=\"img-responsive\" alt=\"Store Your Timepieces in Style With Buben & Zorweg's Solitaire Vision Safe\"\/><\/a>\n <\/div>\n<div class=\"col-hb-post-meta meta\">\n<div class=\"entry-wrapper\">\n<div class=\"post-box-excerpt hidden-sm hidden-xs\">\n<p>\n Coming with bulletproof glass and a built-in bar.\n <\/p>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n<div id=\"post-3981618\" class=\"post-box hype\" data-permalink=\"\/\/hypebeast.com\/2017\/10\/adidas-consortium-xhibition-terrex-tracefinder\" data-title=\"adidas Consortium and XHIBITION Team up to Take on Rugged Terrain\" data-counter=\"430\">\n<div class=\"row\">\n<div class=\"col-hb-post-image teaser\">\n <a href=\"https:\/\/hypebeast.com\/2017\/10\/adidas-consortium-xhibition-terrex-tracefinder\" class=\"thumbnail\" title=\"adidas Consortium and XHIBITION Team up to Take on Rugged Terrain\"><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.0&q=90&w=516&s=ce013a6363df1d9a4d686ac4bac39d20\" class=\"img-responsive\" alt=\"adidas Consortium and XHIBITION Team up to Take on Rugged Terrain\"\/><\/a>\n <\/div>\n<div class=\"col-hb-post-meta meta\">\n<div class=\"entry-wrapper\">\n<div class=\"post-box-excerpt hidden-sm hidden-xs\">\n<p>\n Winter-ready technical footwear.\n <\/p>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/div>\n<p> <a class=\"btn btn-block btn-lg load-more-btn\" rel=\"nofollow\" href=\"https:\/\/hypebeast.com\/next-posts\/3798320\/page\/2\"><br \/>\n Load More <i class=\"fa fa-angle-down\"\/><br \/>\n <\/a>\n <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"back-to-top\" class=\"hidden-sm hidden-xs\">\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.png\"\/><\/div>\n<p>\u00a0<\/p>\n<div id=\"newsletter-modal\" class=\"modal\" role=\"dialog\">\n<div class=\"modal-dialog\">\n<div class=\"modal-content\">\n <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\"><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/1508167954_223_the-north-face-peter-valles-interview-on-supreme.png\"\/><\/button><\/p>\n<h2>Sign up for our newsletters<\/h2>\n<p>Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.<\/p>\n<p> <span class=\"success-msg\">You have successfully signed up.<\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\n HYPES is a real time popularity metric informing readers of what is trending\n <\/p>\n<div id=\"hb-fullscreen-gallery\" class=\"cover-screen\">\n<header>\n<div id=\"logo\">\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/10\/the-north-face-peter-valles-interview-on-supreme.svg\" alt=\"HYPEBEAST\" height=\"18px\"\/><\/div>\n<p>\n <span class=\"icon gallery-frame-large\"\/><br \/>\n <span class=\"title\">The North Face\u2019s VP of Creative Peter Valles Talks Supreme, CDG and More<\/span>\n <\/p>\n<p><span>Share<\/span><\/p>\n<\/header>\n<p><svg width=\"25\" height=\"25\" class=\"close-btn outside\"><line y2=\"100%\" x2=\"0\" y1=\"0\" x1=\"100%\" stroke-width=\"1.1\"\/><line y2=\"100%\" x2=\"100%\" y1=\"0%\" x1=\"0%\" stroke-width=\"1.1\"\/><\/svg><\/p>\n<section\/><\/div>\n<p> <noscript><br \/>\n <img decoding=\"async\" src=\"https:\/\/thatdope.com\/wp-content\/uploads\/2017\/08\/worst-trends-in-street-style-2017.0&cj=1\"\/><\/noscript><br \/>\n<\/body><\/div>\n<p><a href=\"http:\/\/feedproxy.google.com\/~r\/hypebeast\/feed\/~3\/Mq9NQp0b8zo\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The North Face Peter Valles Interview on Supreme | HYPEBEAST hypecog The North Face\u2019s VP of Creative Peter Valles Talks Supreme, CDG and More The pursuit of perfection. In 2007, now legendary New York-based streetwear label Supreme teamed up with California-based The North Face for a fall\/winter collection, a partnership that would continue two times a year for a decade and still remain strong. Not only did the partnership launch Supreme to another level \u2014 the Supreme x TNF […]<\/p>\n","protected":false},"author":1,"featured_media":37462,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[16,176],"yoast_head":"\n<title>The North Face Peter Valles Interview on Supreme<\/title>\n<meta name=\"description\" content=\"The North Face Peter Valles Interview on Supreme | HYPEBEAST\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thatdope.com\/style\/the-north-face-peter-valles-interview-on-supreme\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The North Face Peter Valles Interview on Supreme\" \/>\n<meta property=\"og:description\" content=\"The North Face Peter Valles Interview on 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