In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of todays products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist.
The Adidas design team have collaborated closely with professional snowboarder Jake Blauvelt, for this classic hiker made for the spontaneous adventurer. Built to take on snowy sidewalks, the hiker offers a tough water resistant construction, a foam liner for comfort and warmth, quick lacing system with D-rings, and a rugged lug outsole for grip on snow and slippery surfaces.
The sleek GDC Money Clip is a great solution for slimming down the contents of your pockets, not only is it capable of holding up to five credit cards and cash, it contains a 1.75-inch stainless steel blade housed inside a 3.6- inch Titanium nitride coated steel body with G10 front plate.
A sleek frame shape designed for a larger fit, the Nike Command Goggle serves up comfort, adaptable performance, and maximum peripheral vision. Its 6-base injected-polycarbonate spherical lens has a wide field of view, plus 100% UV protection and an anti-fog treatment to help keep your vision clear. The frames Engineered Durable Water Repellant mesh enhances airflow and repels exterior moisturesquashing fog before it starts for the best-possible visibility.
A light and comfortable mountaineering jacket for backcountry adventures. The top-level quality to guarantee the high efficient of water proof, wind proof, breathable and wear-resisting. Whenever you go to hiking, skiing, fishing, skating, cycling and so on, you wear it and it will provide you all-around protection
Enjoy the comfort and convenience of desktop typing on your smartphone, and tablet with this mobile keyboard. K380 Multi-Device is a wireless keyboard that connects to all Bluetooth® wireless devices that support external keyboards. Connect to up to three devices simultaneously. Simply touch a button on the keyboard to start typing on another device.
Paracord is great to have in many outdoor situations where you need to secure a tent, make a sling for your arm, tie objects together for easier transport and much, much more. The fire starter and the scraper works as the pendant on the necklace but you can also take them off to make fire.
This cool tactical pen by Boker, mimics a bolt action rifle. If you´re looking for a tactical pen with a twist look no further, with a “bolt action” mechanism and “click” open and close will make it difficult to put this pen down. It also works as an effective self defense tool as well. The only problem is won´t be able to stop fidgeting with it…
The Pentax K-S2 inherits some of the futuristic lines of the Pentax K-S1, but adds the much desired Wi-Fi connectivity, implemented for the first time on a Pentax camera. Despite the big leap, Pentax does not sacrifice the already expected protection from the elements which are a trademark of their products, producing a dust proof and slash proof piece of equipment, sealed off in all possible entry points, making it perfect for active, outdoor shooting.
Easily fitting in ones hand, the Elago Keyring Splitter can be easily secured and transported and can be applied without any hassle and removed just as quickly. It is light weight, weighing roughly 8 grams. Listen through one of the two terminals using earphones (3.5mm) and share the other with a friend.
With a bottle opener, screwdriver, pry tip and strap cutter, this lightweight titanium pry tool is the perfect multitool for every guy that doesnt want to have a belt holster. It includes a lanyard for pocket carrying, but works just as well attached to your keys.
The BLK water is not only different it is healthy, it is infused with fulvic trace minerals, these minerals play a critical role in the growth of plant life, assisting in the transport and absorption of nutrients inside the plant cell. Once the minerals are added to pure water, the water turns black naturally without the use of any artificial dyes or colorings. The water delivers a high pH to consumers without any carbs, calories, or sugar.