Available from today for purchase is the new memoir of Nike founder and CEO Phil Knight. The highly anticipated book Shoe Dog: A Memoir by the Creator of Nike
delves into the Swoosh?s past, and describes Knight?s modest beginnings
and how he created with a $50 loan from his dad, a $30 billion-dollar
global mega-brand. Over the course of the book?s 400 pages, the
enigmatic Knight recounts his desire to find a career that would allow
him to “play all the time, instead of working? and also talks about how
the company paid a struggling graphic artist $35 for one of the world?s
most famous brand logos: the Swoosh.
Available for purchase in Europe here
