Nike’s ad campaigns for LeBron James have been on point since he officially joined up with the brand. In 2005, Nike launched the “Chamber of Fear” ad campaign around the Zoom LeBron II which depicted the young James battling it out with mental obstacles. “Hype”, “Complacency”, “Hater”, “Self-Doubt”, and “Temptation” were the five “fears” that LeBron had to face, with Nike transforming this concept into vintage Chinese kung-fu films and posters. One of the ads were later pulled in China as they were deemed controversial.
Part of the “Chamber Of Fear” was a special edition collection of Air Force 1s that represented each of the fears, with a sixth “Fearless Warrior” version rounding out the set. According to @py_rates, Nike is bringing back all six of the “Chamber Of Fear” Air Force 1s this year, and it appears that the original colorways will be reprising their roles. Learn more about the Air Force 1 “Chamber Of Fear” Pack, and if you’re looking to explore other Air Force 1 re-releases, check out the “Year of the Dog” Air Force 1 that’s set to drop later this year.
Nike Air Force 1 Chamber Of Fear “Temptation”
Color: White/Hyacinth-Black
Style Code: AV2051-100
Nike Air Force 1 Chamber Of Fear “Hater”
Color: Redwood/Varsity Red-Taxi-Black
Style Code: AV2052-600
Nike Air Force 1 Chamber Of Fear “Complacency”
Color: Stealth/Silver-Varsity Blue-Taupe
Style Code: AV2053-001
Nike Air Force 1 Chamber Of Fear “Hype”
Color: Neutral Grey/Varsity Purple-Black-White
Style Code: AV2054-001
Nike Air Force 1 Chamber Of Fear “Self-doubt”
Color: Black/White-Tomatillo
Style Code: AV2055-001
Nike Air Force 1 Chamber Of Fear “Fearless Warrior”
Color: Black/Gold Leaf-Sport Red-Pilgrim Green
Style Code: AV2056-001
