Over the last decade, Sneaker Con has grown from a humble gathering of passionate sneaker enthusiasts to a giant cultural event with stops all over the world and attendance in the tens of thousands. Now, to celebrate their 10th anniversary, the Greatest Sneaker Show on Earth is headed to Shanghai, China, a hotbed of sneaker-crazed individuals for their biggest show yet: a three-day long affair presented by FAW-Volkswagen. It’s not just the size and duration that’s different here though. The goings-on in Shanghai will mark the debut of Sneaker Con 2.0, with a plethora of new activities. Besides everything you already know and love like the basketball games, trading pits, and giveaways, there will be a special area populated by footwear brands like adidas, Peak, and Anta, plus apparel companies like Mitchell & Ness and Staple. The vendor tables have also been moved into the trading pit, ensuring that all your buying, selling, and trading transactions can be conducted in one central area. The fliers were even designed by none other than Jeff Staple, the man behind the classic Nike SB Dunk Low “Pigeon.” Sneaker Con Shanghai is going down from May 17th-May 19th at the West Bund Art Center, so get your tickets at the link below, and lace up your best pair: it’ll be a weekend to remember.

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