Jeremy Scott’s Moschino is upping the ante of its renowned multi-sensory events with the high-end fashion house’s upcoming 2017 spring/summer runway show. The creative director himself revealed that the brand will be chucking away 100 cardboard goggles that will allow users to immerse themselves in the show at Made L.A. via 360-degree virtual reality using the Livit app.
The customized Moschino headsets will be given to 50 folks who arrive first at Moschino’s New York and Los Angeles boutiques. There is no word yet when the actual headsets will be released, but if this piques interest. Keep tabs open on Scott’s social media accounts for an exact date.
For those who won’t be able to snag a pair of goggles, head over to Moschino.com on June 10 to watch it normally.