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As far as streetwear goes, the market has been saturated by a swarm of indistinct brands. However, Japanese brand Uniform Experiment seems to possess the recipe for distinction in the sea of unoriginality. Apparent as ever in their new fall/winter lookbook, the brand returns to the styles and motifs that has given them enjoyable success.
The collection features streetwear classics such as joggers, varsity jackets, sweaters and jeans. Uniform Experiment has imprinted its own creative spin on these pieces using tastefully designed graphics – ranging from pieces loud in character with dark camouflage and stars, to more subtle pieces like a basic white sweater.
The collection is expected to drop July 30 on SOPHNET.’s site, where the prices of the full collection have also been listed in advance.